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While this is a busy period, up to this point, all questions should have been answered in the previous two phases and should now be described in the Functional Specification as well as the Final Prototype. Any detailed, residual questions can now be answered by team members, based on the notes from the previous two phases. The idea, is that the careful planning already completed will prevent any big revelations from occurring that might change the scope or nature of the project. If this happens, however, it may send the project back to the Concept and Planning phase (that is, if the goals, audience, or messages sufficiently change), or at least, back into the prototyping stage. This is why it is so important to get those answers right at the beginning. As the project comes together, it can be "built" into temporarily working instances called "builds." These builds will go through many iterations before complete, often labeled Alpha 1, 2, 3, etc. When production is finished, the project still isn't yet. It still needs to be tested and made live. At this point, everything should be finished and integrated into the Beta Build. Activity: Deliverables
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